posted this on June 13, 2012 05:50 am
While selling an eBook, Price is not the single factor which influences the decision of a reader's purchase. Sometimes free eBooks have less downloads than high price eBooks. There are several factors which attract a buyer and can result in good sales:
Format of file delivery file format should be low sized and second it should be supported by computer as well as other mobile devices. From the last few years PDF is most popular and most preferred format of eBook. PDF is easily supported by most of the mobile devices.
Content should also be well managed; you can hyperlink your Table of contents and Index to specific pages of your books. Font, color scheme, header and footers should be taken care of.
Cover Image Cover Image is a very essential part of an Ebook. Cover of a book is as important as its content and it grabs the first attention of a reader. A unique Cover Sells Itself. It basically represent the type of book, cover Image should be clear and so specific to the theme of eBook that a buyer should be able to get a general idea about your eBook. So it is advised that your eBook must have a Cover Image.
Price The price of book should be fair so that you can sell more copies. Before fixing the price of a book, it is better to have a look on similar type of books available on the web.
While listing your eBook on store, please take care of following things:
Category: Product should be listed in exact category and Subcategory. Buyers look the products in specific category and sub category as per requirements and if it will not be listed in correct category then buyer may miss your product. If you want then you can list your product in multiple categories. Please check below image:
Keywords: Basically the Keywords are used in search. It is not possible for a customer to check all the products of any site and he always search the products according to the requirement, here keywords performs a major role. You must proceed with clarity to choose the keywords that will express the purpose of your product. So, always add keywords which are related to your product. You can add different keywords with your product, please check below image:
Description: Product Description is the most important thing while selling any product, because only with description you can tell the customer about your product. Always be accurate in your product descriptions, tell your customers that what your product is and customer can get a clear picture of your product .You can give different formatting to the description of your products or hyperlinks or images or videos can be added in description through HTML using Source button in Description text editor, please check below image: